We are currently going through a revolutionary shift. First, there was the industrial revolution, then there was the mass media revolution and now we are in the digital revolution. If you think about it, advertising stayed relatively the same for about 50 years until online marketing came along and disrupted it. When was the last […]
Have you ever wondered how to help more people find your website? Well, that is exactly what search engine optimization or SEO services tend to achieve. In this article, we will share with you some of the best SEO tips that would be useful even in the long run. So, let’s dive right in. Tip […]
There are a lot of online businesses who think that if they just get ranked number one for a particular set of keywords inside Google, they will be making millions and millions of dollars. Now, while that is true for many cases, it’s not 100% accurate. The thing is, the landscape of digital marketing is […]
If you are into online marketing, chances are you have come across terms like Influencer and Affiliate marketing. So, what do these terms mean anyway? How will they affect your business? Is one better than the other? In this article, we will discuss everything and more. So, let’s swoop right into it. So, how are […]
When you think of online marketing, do you think of SEO? You should. Now, why is SEO important? Well, Google is the most visited platform in the world. It processes over 40k searches every second. People trust search engines like Google. Google has an algorithm to evaluate various factors that would determine what content comes […]
What is content marketing? You may have heard this very often that “Content is king” and it is very important to have a brilliant content marketing strategy in place for any business. Value comes through content and content is on all different platforms. Content marketing is all about focusing on creating and sharing worthy content […]
It is said that by the end of 2020, 50% of the searches are gonna be done by voice. It is changing not only the way people search and find information but also how people do actionable things with other devices. In this article we will discuss how voice search works with respect to search […]
You could have thousands of visitors coming to your website but if you don’t know the correct number of visitors on your website or what they do after they visit your website, then there is no point in having one. It is highly advised to sign up for Google Analytics tool which can grab those […]
With the onset of online content, building trust for your business online has become an increasingly important thing to have a strategy for. That’s what online reputation management is and in this article, we will discuss some ideas and strategies to bring your ORM up to speed and work better for your business. So, let’s […]
A lot of potential customers visit your website for a few minutes and then disappear without making any purchase. But what if you could use that small window to your advantage, wouldn’t that be awesome? Email retargeting is one of the most important components of online marketing and today, we will discuss the X’s and […]
